Ecommerce Tracking

Posted By admin On 29/12/21

DHL eCommerce Tracking offers Asia Pacific Portal customers the latest shipment information, in real time, direct to their computers, mobile phones or handheld devices. What is order tracking in ecommerce? Ecommerce order tracking allows you to monitor all of your online orders and shipments and communicate the order status to your customers at any point in time. Ecommerce order tracking includes features like shipment tracking, estimated delivery dates, and frequent updates on the order status. MonsterInsights Ecommerce Tracking gives you all the data you need on your WooCommerce, MemberPress, LifterLMS or Easy Digital Downloads store. With just a few clicks, you can integrate Google Analytics Ecommerce tracking with your WordPress stores. Enter tracking number to track DHL eCommerce US shipments and get delivery status online. Contact DHL eCommerce US and get REST API docs.

Truly understanding your audience is crucial for the success of your Ecommerce store.


MonsterInsights Ecommerce Tracking gives you all the data you need on your WooCommerce, MemberPress, LifterLMS or Easy Digital Downloads store.

With just a few clicks, you can integrate Google Analytics Ecommerce tracking with your WordPress stores.

In the new eCommerce report right in your WordPress Admin you’ll see all the critical eCommerce data you need at a glance: your conversion rate, transactions, revenue, and average order value, and more.

You can scroll down to understand just where your traffic is coming from, with your top referral sources and the exact conversions and revenue they’re sending your way. Now you’ll know which referral sources to maximize, and which just aren’t working out.

Not only that, but your eCommerce data is presented in a way that’s clear and easy to understand. This will help you understand your customers and optimize your store for more sales.

Even more detailed reports are available at Google Analytics.

Ecommerce Tracking includes all kinds of purchase activity including:

  • Popular product
  • Average order value
  • Ecommerce conversion rate

MonsterInsights gives you the data you need to make your Ecommerce business a success.

What are you waiting for? Get started with MonsterInsights today!

Would you like to track eCommerce sales data for your WooCommerce or Easy Digital Downloads store? You can view the number of transactions and revenue your website generates in Google Analytics.

In this article, we’ll show you how to set up Google Analytics eCommerce tracking in WordPress. Let’s start…

Why Do You Need eCommerce Tracking?

Let’s take a look at a few benefits of tracking eCommerce sales in Google Analytics:

  • Track the performance of your sales and revenue.
  • Optimize your conversion funnel to boost sales.
  • Get important Key Performance Indicators (KPI) that are vital to your business like average order value, eCommerce conversion rate, per session value, bounce rate, and more.
  • Make data-driven decisions to generate more sales and revenue from your eCommerce store.
Ecommerce Tracking

How to Track Sales with Google Analytics eCommerce Tracking?

Before go on to the steps, do note that you’ll require MonsterInsights, as it’s the best plugin for Google Analytics on WordPress. It helps in setting up Google Analytics tracking code on your site and offers advanced features, including form submissions tracking, eCommerce tracking, and more.

MonsterInsights is the best WordPress Analytics plugin. Get it for free!

You’ll also need MonsterInsights eCommerce addon on your site. To access the addon, you must have the Pro license plan.

Now, are you ready to learn how to add eCommerce tracking to Google Analytics?

Just follow these steps and you’ll be tracking sales from your eCommerce store in Google Analytics in no time.

Step 1: Enable eCommerce Tracking in Google Analytics

First, log in to Google Analytics and select the correct website you’d like to enable eCommerce for.

Next, click Admin in the right-hand menu bar.

Now you can click Ecommerce Settings under the column on the right.

Next, click the slider under the first step, Enable Ecommerce, to turn it from off to on. Then click the Next Step button.

If you like, you can turn on the Enhanced Ecommerce Settings, but it’s not mandatory. For more details, see our guide on how to enable Enhanced eCommerce in WordPress.

Ecommerce Tracking

All you have to do now is click the Submit button.

Step 2: Install MonsterInsights WordPress Plugin

If you haven’t installed the MonsterInsights yet, you’ll need to install it and authenticate it with your Google Analytics account.

For help getting started, you can read our step-by-step guide on how to properly set up Google Analytics and MonsterInsights.

Step 3: Install the eCommerce Addon

To access the eCommerce addon, you must have the Pro license plan. Need help? Glance through this post on how to upgrade your MonsterInsights license.

Then, go to Insights » Addons and click Install under the MonsterInsights eCommerce addon. After installing it, you’ll be prompted to activate it. Go ahead and click the Activate button to make sure the plugin is active and ready to use.

Next, go to Settings » eCommerce and enable Use Enhanced eCommerce.

Now tracking will occur automatically without any further configuration of the MonsterInsights settings.

Where Can You See Google Analytics eCommerce Report (Sales & Revenue)?

Once you’ve completed the setup, MonsterInsights will gather your eCommerce site’s data and provides you with highly comprehensive reports about your eCommerce analytics.

Best of all, you can see your most important eCommerce reports right inside your WordPress site dashboard.

To view your eCommerce stats, you’ll need to visit Insights » Reports from your dashboard and then click the eCommerce tab. Now you can your eCommerce store’s sales data.

You can see your store’s total transactions, conversion rate, revenue, and average order value. You can also see your top-selling products.

As you scroll down the page, you’ll see your store’s top conversion sources. These are traffic sources that send customers to your website.

While other reports are useful for analyzing your customers’ shopping behaviors, like how many items they add to their shopping carts.

You can see total add to carts, totally removed from the cart, the average time to purchase, and sessions to purchase. Using this data, you can make informed decisions to grow your business.

If you want to see these reports in detail, you can click the View Your Report button at the end of each report. Clicking on the button will take you to the Google Analytics platform. Then, you can explore your Google Analytics eCommerce reports.

To view Google Analytics eCommerce sales (number of transactions) and revenue data, navigate to Acquisition » All Traffic » Source / Medium.

Then click on E-commerce under the Explorer tab. In the table, you’ll see multiple columns, including revenue and transactions.

Now let’s look at some FAQs about Google Analytics eCommerce tracking.

Frequently Asked Questions About Google Analytics Ecommerce Tracking

Here are some questions that are commonly asked by users about eCommerce analytics tracking.

1. How to Use Google Analytics for eCommerce?

To use Google Analytics for eCommerce is straightforward. WordPress users can sign-in to their Google Analytics account and then click on Admin. Now, under the View column, click eCommerce Settings.

Next, under the Enable Ecommerce status, click to switch it on. Once this is done, click Submit to save the settings.

2. What is the eCommerce conversion rate in Google Analytics?

The ecommerce conversion rate in Google Analytics is the number of transactions to sessions on your store. It’s expressed as a percentage and shows how many people purchased your products.

For instance, if 1 transaction is made over 10 sessions, then it would mean your eCommerce conversion rate is 10%. Each transaction has a transaction ID to differentiate it from one another.

3. What is Enhanced Ecommerce Reporting?

Enhanced Ecommerce or EEC is a Google Analytics plugin that gives you in-depth insights about your user’s shopping behavior. An easier way of getting this plugin and using it is through MonsterInsights.

E-commerce Tracking Google Analytics

Using the eCommerce addon, you can track every detail of your WordPress WooCommerce, LiftLMS, MemberPress, and Easy Digital Downloads store.

E-commerce Tracking

4. Why Do You Need Ecommerce Tracking?

Ecommerce tracking helps you find out the performance of your online store. It tracks your sales and revenue, along with other metrics like your most popular product.

Through eCommerce tracking, you can optimize your store to maximize sales and use the data to make better decisions.

5. What is Ecommerce Transaction?

Ecommerce transaction is buying and selling products using a digital platform. To complete an eCommerce transaction, you don’t have to visit a store physically. Instead, you can make a purchase by paying online at checkout.

For example, purchasing products from a WooCommerce or Shopify store is an eCommerce transaction.

6. Which Ecommerce Reports Option Is Right for You?

You can use Google Analytics to view your eCommerce reports. But the best option is to get hold of MonsterInsights and its eCommerce addon.

Ecommerce Tracking Id

That way, you can view your eCommerce reports in your WordPress dashboard. You won’t have to leave your website and get all your data in one place.

That’s it!

You now know how to set up eCommerce tracking in Google Analytics and can easily track the performance of your online store.

Thanks to MonsterInsights, you don’t need to perform any manual configuration, as you would need in Google Tag Manager. The WordPress plugin takes care of everything and automatically tracks your eCommerce store’s sales and revenue.

We hope you liked our guide on how to set up Google Analytics eCommerce tracking in WordPress. If you’re looking to track sales and revenue from your store, you can read our guide on WooCommerce conversion tracking.

And don’t forget to follow us on Twitter and Facebook for more helpful Google Analytics tutorials.